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Is Search Advertising a Market for Lemons?

author: John Mount, 5-13-2008 Anand Rajaraman recently wrote a very thought-provoking entry on his Datawocky blog. He asks “Is Search Advertising a Giffen Good?” As he explains a Giffen Good is a sort of economic doomsday machine that some segment of consumers are forced to buy more of an inferior […]

Sorting Used in Anger

“Sorting Used in Anger” (A rambling glimpse into the mind of a theorist) Author: John Mount 4-24-2008 The other day I had a bit of time to kill before an appointment. Luck was with me: there was a nearby bookstore and I was able to pass some of the time […]